April 2020


Consumer attitudes and purchase behavior are changing in response to the global health and economic crisis caused by COVID-19. This report explores how Americans are thinking and feeling about the impacts of the pandemic, and how this specifically affects the automotive and mobility industry.

What's inside?

Based on results from our first national survey conducted from March 18 – 24, 2020, this report examines:

  • Consumer sentiment: How are people thinking and feeling about Coronavirus?
  • Economic impact: What do people think will happen with the economy?
  • Purchase behavior shift: Is there a shift in purchase behavior, especially for new and used vehicles?
  • Mobility pattern shift: Is there a change in mobility patterns?