This research guide provides gas and electric utilities a comprehensive tool to develop products and services that put utilities back in the driver’s seat as trusted advisors to their customers.

What's in the guide?

A flexible and modular framework to help utilities innovate products with their customers in mind. This guide will review:

  • How to identify gaps and opportunities
  • What to do to address gaps and opportunities
  • How to assess ideas and developments
  • How to get solutions and your message out